Want more twitter followers?
I suppose this question is two fold. Do you want more twitter followers? Also, why do you or should you want to increase this social media platform. That is what I would like to summarize in today’s blog post.
Firstly, I will speak to the benefits of a large following and what it means in today’s growing social media market. There are many reasons why someone would want more Twitter followers, but the first thing to realize is that sometimes, quality beats quantity. When you see some of these people with tens of thousands of followers, one wonders what it means. Do people really follow this person and if so, how closely? Maybe they don’t and maybe it’s a charade. It can be challenging to sift through the masses and no what is real.
I would like to therefore suggest that more important than the actual number of followers you have is the quality and connection you have with those people who do in fact follow you. Social media is all about making connections, networking. Think of a social networking event— is it more valuable to come home with a lot of business cards in your pocket, or having had one long, great conversation with a potential business associate? Of course the latter is preferable, and that’s the point. Lots of connections may look good, but actual connections are probably more valuable.
Having said that, having an increased number of followers can also have its advantages. For instance, having more followers offers you the opportunity to meet more people; people you would otherwise not meet. That, in turn, can open up business opportunities. So while having quality followers is important, it is also true that have some quantity of followers is also important as it spreads your name and brand to new and varied people.
1. Tweet well: The first and most important thing you need to do is tweet smart. Business people use Twitter to learn new things and meet people, so be someone that people want to meet. Tweet interesting articles (using a tool like Tiny URL to reduce URL address length), insights, tips, quotes or pictures.
2. Follow more people: The “twitaquette” is that people follow people who follow them. That is, if you follow someone, they should follow you back. This is not always true of course, but you can tell if someone follows this unwritten rule if their number of “followers” and “following” are roughly similar. If they are, it is a pretty safe bet that if you follow them, they will follow you.
3. Follow the leaders: Here is a great strategy: You know who the leaders in your industry or area of interest are, so go over to their Twitter homepage and see who is following them. Click their link of followers and you will find a goldmine of people interested in what you are interested in. Follow selected people on that list and again, because you already know that they follow people in your industry, the chances are high that they will follow you, too.
4. Use hashtags: In the world of Twitter, hashtags — # — are used to create discussions. For instance, #SmallBiz is where you can find lots of great small business tweets. People add hashtags to their tweets so as to drop them into the proper Twitter stream. Therefore, by searching Twitter for hashtags related to your business, you will again find good people to follow. Follow the ones you like, and they will follow you. It’s really that simple.
5. Tweet well and Tweet Often. Selective followers will also glance at your most recent tweets to see if you’re worth following. You should go for a minimum of one post per day and ideally two posts per day to maximize your account. Make sure you’re tweeting on a variety of subjects and not just your personal thoughts or what you’re doing at the moment. Talk about your hobbies and interests, share a piece of insightful advice, or post a photo of something cool to switch it up. Be interesting, share interesting links, post multi media.
Try out these 5 tips to start and before you know it, you will have met a lot of new people, made some new connections and built your online cred! Happy Tweeting.
Written by Krista Guloien
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